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When Kelly launched her new Bubble dream line, she needed a wanted to communicate on the products and make them a reference for natural hair mothers and their children. I have designed, built and executed a series of workshops, Kids Hair Academy, to promote her products and transmit self confidence and self love to young girls and boys to kinky and curly hair.
Kids Hair Academy Campaign
Part of the campaign was also to offer a guide, Kids Hair Academy, with this little personnae called the hair fairy. The Hair fairy is the one who takes care of a child’s hair with love, patience and whispers soft words in the child’s ears.